Addy Award: Online & Interactive
Addy Award: Elements of Advertising
As an app-based service, it’s important that EyeQue’s website be fully responsive to any device or operating system. The new site looks great on any screen.
As one of the most visited parts of the EyeQue website, the Clear Digital team put a lot of thought into giving the interactive Color Blind Test a fresh new look and modern design that feels as innovative as their products.
To help people understand just how simple EyeQue’s process is Clear Digital created an easy to digest animated infographic that makes the four steps clear and links to the products.
Clear Digital added a menu that stays at the top of the window as visitors scroll through longer pages, making it quick and easy to move around the site without having to scroll back up to view a new page.
When it comes to content, sometimes less is more. That’s why the Clear Digital team added images to the products menu to help visitors understand what they are without having to read a description.
To bring the products to life and give the website a more welcoming feel, Clear Digital took EyeQue’s existing images and added custom environments as backgrounds. The site features photos throughout and we’ve planned for a regular rotation to keep it fresh.
To bring the products to life and give the website a more welcoming feel, Clear Digital took EyeQue’s existing images and added custom environments as backgrounds. The site features photos throughout and we’ve planned for a regular rotation to keep it fresh.
To bring the products to life and give the website a more welcoming feel, Clear Digital took EyeQue’s existing images and added custom environments as backgrounds. The site features photos throughout and we’ve planned for a regular rotation to keep it fresh.
Pageviews
Pages/Session
Bounce Rate
While looking good is one thing, performing well is our primary objective for any site. The EyeQue site delivered with increases in page views and deeper engagement while visitors were on the site.
My latest project for EyeQue is beautiful, flexible, and has already contributed to improved sales. I could not be more pleased with the project overall and cannot say enough about the professionalism and enthusiasm of the team members.– Gloria
To guide development, the Clear Digital team started by designing solid information architecture for the new EyeQue website. Detailed wireframes ensure visitors have an intuitive way to get the information they want.
The latest standard for CSS and completely backwards-compatible with all earlier versions.
Specially designed to deliver rich web content without the need for additional plugins.
The powerful JavaScript Library jQuery greatly optimizes JavaScript programming.
Open source content management, built and supported by an active global community.
Cloud eCommerce platform with an open-source ecosystem that extends beyond the shopping cart.
Powerful, flexible, and fully scalable customer service and engagement products.
Clear Digital is a founding member of Myrious Group's expertise-driven agencies.
Myrious Group is an independent holding company enabling forward-thinking brands to achieve breakthrough performance through power of orchestration.
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