Trusted by Manufacturing leaders
Clear Digital has partnered with industrial and manufacturing companies to modernize digital infrastructure, streamline operations, and build platforms that scale with business growth.
CMS & DXP Solutions Built for Manufacturing Operations
Manufacturing organizations face unique digital challenges. Your website must support extensive product catalogs, serve distributed dealer networks, enable quote requests for custom configurations, and deliver technical documentation to multiple stakeholder groups. Legacy content management systems create bottlenecks, prevent scalability, and limit your ability to compete in an increasingly digital marketplace.
A modern CMS or digital experience platform for manufacturing addresses these pain points. It centralizes content across product lines and geographies, supports complex taxonomies for industrial products, integrates with ERP and CRM systems, and delivers consistent experiences to buyers, distributors, sales teams, and service technicians.
Clear Digital specializes in CMS and DXP platform solutions for manufacturing companies. We help you move beyond outdated systems to scalable platforms that manage technical content efficiently, support global operations, and enable the digital experiences your customers expect. Whether you need to modernize a legacy system, implement a headless architecture for omnichannel delivery, or migrate to an enterprise DXP, we deliver solutions that align with manufacturing workflows and business objectives.
Solving Manufacturing-specific challenges with CMS & DXP platforms

Managing Complex Product Data Across Multiple Lines
Manufacturing websites often feature thousands of SKUs with detailed specifications, compatibility matrices, and technical documentation. Legacy CMS platforms struggle with this complexity, leading to inconsistent product data and manual content updates. We architect content models and taxonomies that organize product information logically, support automated updates from your product information management (PIM) system, and enable buyers to find exactly what they need through advanced search and filtering.
Supporting Distributed Dealer and Distributor Networks
Many manufacturers sell through dealer and distributor channels that need access to pricing, inventory, order management, and marketing assets. Disconnected systems force dealers to contact sales reps for basic information, slowing the sales process. We design CMS and DXP solutions with secure portal capabilities that give distributors self-service access to what they need, streamlining B2B transactions and reducing internal support overhead.
Scaling Content for Multi-Location and Global Operations
Manufacturing organizations with multiple facilities, regional offices, or international markets need to manage localized content, comply with regional regulations, and maintain brand consistency. Fragmented systems create governance challenges and content duplication. We implement DXP platforms with robust workflow management, localization support, and centralized governance that ensures consistency while empowering local teams to manage region-specific content.
Integrating with Existing Enterprise Systems
Manufacturing companies rely on ERP, CRM, PIM, and supply chain management systems. When your website can't integrate with these systems, you're forced into manual data entry and content updates that introduce errors and delays. We build integration architectures that connect your CMS or DXP with critical business systems, enabling automated content updates, real-time inventory visibility, and seamless data flow across your technology stack.
Why Manufacturing companies choose Clear Digital for CMS & DXP solutions
Manufacturing organizations operate in technically complex environments where digital infrastructure must support demanding workflows, integrate with specialized systems, and scale with business growth. Clear Digital brings deep B2B expertise and manufacturing industry knowledge to every CMS and DXP implementation.
Platform Expertise for Manufacturing Complexity
We understand the technical demands of manufacturing websites. Our solutions support complex product catalogs, specification sheets, CAD file distribution, quote request workflows, and dealer portal functionality. We select and configure platforms that handle manufacturing-specific requirements without custom workarounds.
Integration with Manufacturing Business Systems
Your CMS or DXP doesn't operate in isolation. We build integration architectures that connect content platforms with ERP systems, product information management tools, inventory management, and CRM platforms. This eliminates manual data entry, ensures content accuracy, and enables real-time information flow.
Scalability for Growing Product Lines and Markets
Manufacturing companies expand product lines, enter new markets, and add distribution channels. We implement platforms that scale with your business, supporting additional products, languages, and regional sites without performance degradation or platform limitations.
Security and Governance for Enterprise Requirements
Manufacturing companies handle sensitive technical data, customer information, and proprietary specifications. We implement enterprise-grade security, role-based access controls, and workflow governance that protects your data while enabling collaboration across global teams.
Migration Expertise from Legacy Systems
Moving from outdated CMS platforms to modern DXPs requires careful planning and execution. We manage content migration, preserve SEO equity, maintain business continuity, and minimize disruption to ongoing operations during platform transitions.
CMS & DXP solutions for Manufacturing companies

Scalable Product Catalog Architecture
We design content structures that accommodate extensive product lines with detailed specifications, compatibility information, and technical documentation. Our catalog architectures support advanced filtering, faceted search, and product comparison tools that help buyers navigate thousands of SKUs efficiently.
Dealer and Distributor Portal Implementation
Secure, self-service portals give your dealer network access to pricing, inventory levels, order history, and marketing collateral. We implement role-based access controls, personalized content delivery, and integration with your business systems to streamline B2B transactions.
Multi-Site and Localization Management
Manufacturing companies operating in multiple regions need centralized control with local flexibility. We configure DXP platforms with workflow management, translation integration, and regional content governance that maintains brand consistency while supporting local market requirements.
Enterprise System Integration
Connect your CMS or DXP with ERP, PIM, CRM, and inventory management systems. We build integration architectures that enable automated content updates, real-time product availability, and seamless data flow between your website and back-office systems.
Technical Documentation Management
Manage installation guides, service manuals, CAD drawings, and safety documentation efficiently. Our solutions support version control, automated document distribution, and organized access to technical resources for customers, service technicians, and internal teams.
Performance Optimization for High-Volume Traffic
Manufacturing websites serving global audiences and extensive product catalogs require robust performance. We implement caching strategies, content delivery networks, and infrastructure optimization that maintain fast load times even under high traffic conditions.
Our CMS & DXP implementation process for Manufacturing companies
Discovery & Requirements Analysis
We start by understanding your product lines, sales channels, operational workflows, and technical infrastructure. This includes reviewing your current systems, identifying integration requirements, and documenting stakeholder needs across sales, marketing, IT, and operations teams.
Platform Selection & Architecture Design
Based on your requirements, we recommend the CMS or DXP platform that best fits your manufacturing operations. We design the technical architecture, content models, integration approach, and governance framework before development begins.
Iterative Implementation & Integration
We build in phases, starting with core functionality and expanding to advanced features. This includes configuring the platform, developing custom integrations, migrating content, and building dealer portal functionality. Regular stakeholder reviews ensure alignment throughout development.
Content Migration & Quality Assurance
For platform migrations, we carefully migrate existing content while preserving SEO equity, fixing broken links, and optimizing product data. We conduct thorough testing including functionality, integration, performance, and user acceptance testing before launch.
Training, Launch & Ongoing Optimization
We train your internal teams on content management, workflow processes, and platform administration. Post-launch, we monitor performance, address issues quickly, and provide ongoing optimization to improve user experience and business results.
Manufacturing brands we've transformed
Clear Digital has partnered with manufacturing and industrial companies to modernize digital infrastructure and build platforms that support business growth. Our clients have achieved measurable improvements in operational efficiency, customer engagement, and digital performance through strategic CMS and DXP implementations.
Heat and Control Redesign Boosts Legacy Brand and Reach
Engineered a robust, intuitive web platform with advanced search and regional customization, strengthening brand engagement.
CRKT Website Redesign Delivers Seamless Ecommerce Experience
Partnered with CRKT to craft a modern ecommerce platform that prioritizes UX and helps customers easily discover and purchase purpose-built knives and tools.
Contentstack Website Redesign Highlights User-Centric Innovation
Redesigned Contentstack’s website with modern visuals, strategic messaging, and intuitive UX, positioning the brand as a leader in digital transformation.
Platforms & Technologies for Manufacturing CMS & DXP

Acquia for Enterprise Manufacturing
Acquia's cloud-based Drupal platform delivers the scalability, security, and integration capabilities manufacturing enterprises require. Its robust content modeling supports complex product catalogs, while personalization features enable targeted experiences for different buyer segments and dealer tiers.
Adobe Experience Manager for Global Manufacturing Operations
For manufacturers with extensive global operations, Adobe AEM provides enterprise-grade digital asset management, workflow automation, and multi-site management. Its integration with Adobe Experience Cloud enables advanced analytics and personalization across customer touchpoints.
Contentstack for Omnichannel Manufacturing
Manufacturers serving buyers across web, mobile apps, dealer portals, and sales tools benefit from Contentstack's headless architecture. The platform centralizes content while enabling channel-specific delivery, supporting manufacturing organizations' diverse digital touchpoints.
Integrations:
Common manufacturing integrations include SAP ERP, Oracle NetSuite, Salesforce CRM, Infor CloudSuite Industrial, product information management (PIM) systems, inventory management platforms, and dealer management systems.
Comprehensive Manufacturing solutions
Your CMS or DXP platform is one component of your manufacturing digital strategy. Clear Digital offers end-to-end solutions that address every aspect of your digital presence, from brand positioning to ongoing platform optimization.
Manufacturing Web Design
Build modern, high-performing websites that showcase your products, serve multiple stakeholder groups, and convert visitors into qualified leads.
Explore manufacturing web designTechnology Integration
Connect your digital platforms with ERP, CRM, PIM, and supply chain systems for seamless data flow and automated content updates.
Explore AI & technology integrationCustom Web Development
Extend your CMS or DXP with custom functionality tailored to manufacturing workflows, from quote request tools to product configurators.
Explore custom web developmentSystems Support & Optimization
Keep your platform secure, updated, and performing optimally with ongoing maintenance, monitoring, and continuous improvement.
Explore systems support servicesIndustries we transform
Clear Digital brings 25+ years of B2B digital experience across industries. Whether you’re in manufacturing, technology, healthcare, or financial services, we understand the unique challenges of your market and how to solve them.
Technology
Digital experiences that help technology companies drive product adoption, accelerate sales cycles, and scale growth.
Technology
Digital experiences that help technology companies drive product adoption, accelerate sales cycles, and scale growth.
Healthcare
HIPAA-compliant platforms that build patient trust, support complex stakeholder journeys, and meet regulatory requirements.
Healthcare
HIPAA-compliant platforms that build patient trust, support complex stakeholder journeys, and meet regulatory requirements.
Financial Services
Secure, compliant digital experiences that build credibility and convert enterprise prospects.
Financial Services
Secure, compliant digital experiences that build credibility and convert enterprise prospects.
Cybersecurity
Platforms that establish trust, communicate technical and business value, and support enterprise sales processes.
Cybersecurity
Platforms that establish trust, communicate technical and business value, and support enterprise sales processes.
Frequently Asked Questions about CMS & DXP platforms for Manufacturing
FAQs
What CMS platform is best for manufacturing companies?
The best platform depends on your specific requirements, technical environment, and business objectives. For large manufacturers with complex global operations, Adobe Experience Manager or Acquia provide enterprise-grade capabilities. Mid-market manufacturers often benefit from WordPress or Drupal. Manufacturers needing omnichannel content delivery should consider headless platforms like Contentstack. We evaluate your needs and recommend the best fit during discovery.
How do you handle product data migration from legacy systems?
We use a combination of automated migration tools and manual content optimization. First, we audit existing product data to identify quality issues and mapping requirements. Then we develop migration scripts that preserve data integrity, fix inconsistencies, and optimize content for the new platform. We conduct thorough testing to ensure accuracy before cutting over to the new system.
Can you integrate our CMS with our ERP and PIM systems?
Yes. We build custom integrations that connect CMS and DXP platforms with enterprise systems including SAP, Oracle, Infor, and other manufacturing ERP platforms, as well as PIM systems. These integrations enable automated product updates, real-time inventory visibility, and synchronized data across platforms.
How long does a manufacturing CMS implementation take?
Implementation timelines vary based on platform complexity, content volume, and integration requirements. A straightforward CMS implementation typically takes 4-6 months. Complex DXP implementations with extensive integrations, content migration, and dealer portal functionality may take 6-12 months. We provide detailed project timelines during the planning phase.
What ongoing support do you provide after platform implementation?
We offer comprehensive support including platform updates, security patches, performance monitoring, content management assistance, integration maintenance, and continuous optimization. Our support plans can be customized to your internal team’s capabilities and business requirements.











